I am back..with the latest Zoozoo Vodafone commercial..this time they are promoting 'Cricket Commentary'. Ad has great production value and it grows on you. 2 things which catch my attention and notice it when you view the ad:
1. It works on the phenomenon of the Indian Audience and their passion for cricket. Have you ever noticed how people forget all differences when it comes to watching or listening to live matches!! This commercial just captures that spirit of Indians and showcases how all the Zoozoos line up with each other to listen to cricket commentary.
2. Notice the 'toing' sound when one zoozoo is getting attached to other zoozoo. Thats the sound of their ears joining/pasting together. Wonderful execution by Vodafone
Enjoy the video people...
Showing posts with label Vodafone. Show all posts
Showing posts with label Vodafone. Show all posts
Thursday, April 30, 2009
Tuesday, April 28, 2009
Vodafone Zoozoo of the Day - Stock Updates
Too good...simply check out the expression on the face of the first zoozoo who is reading the paper and falls...i think this one's falls in the category of 'good ones' from the series so far...
Would bring in more everyday!
Friday, April 24, 2009
Vodafone – ‘Zoozoo’ series launched during IPL
These are the various ads in the ‘Zoozoo’ series of Vodafone ads launched on TV during IPL matches’09.
Zoozoo is a character introduced by Vodafone for these ‘transactional ads’ taking humour as a route to showcase various facilities which a Vodafone user can enjoy. Zoozoo is an extremely funny and adorable character. The ads make you laugh and they are a classic.
Zoozoos!!! Those cute, lively and funny characters have now become an icon for Vodafone. Fresh from the Vodafone shelf, these characters promote the telecom giant’s Value Added Services in a quirky and interesting way. – This is how ZooZoos are described on a social networking portal Facebook. You can also become a fan of ZooZoos.
The ‘Hutch Dog’ series was a brilliant advertisement but somehow it faded in the memory of consumers with the brand change of ‘Hutch’ to ‘Vodafone’. There was a series which Vodafone ran with the Dog called ‘Happy to Help’ series – which is a good to see advertisement but clearly there was no distinct establishment that the dog did to Vodafone. People still call it a Hutch Dog and hence it extremely important for Vodafone to establish an identity / a character of its own. ZooZoo is the new Brand Ambassador of Vodafone – and we are inviting it happily into our lives.
Zoozoo, I believe is an attempt towards the direction and as far as I believe, I think it’s a success. It is a treat to watch these ads. In the tense moment of IPL matches, these are some of the things that make me laugh.
Thank You Vodafone!
Cricket Alerts
Beauty Tips
Phone Back up
IPL Contest
Musical Greetings
Chota Credit
Zoozoo is a character introduced by Vodafone for these ‘transactional ads’ taking humour as a route to showcase various facilities which a Vodafone user can enjoy. Zoozoo is an extremely funny and adorable character. The ads make you laugh and they are a classic.
Zoozoos!!! Those cute, lively and funny characters have now become an icon for Vodafone. Fresh from the Vodafone shelf, these characters promote the telecom giant’s Value Added Services in a quirky and interesting way. – This is how ZooZoos are described on a social networking portal Facebook. You can also become a fan of ZooZoos.
The ‘Hutch Dog’ series was a brilliant advertisement but somehow it faded in the memory of consumers with the brand change of ‘Hutch’ to ‘Vodafone’. There was a series which Vodafone ran with the Dog called ‘Happy to Help’ series – which is a good to see advertisement but clearly there was no distinct establishment that the dog did to Vodafone. People still call it a Hutch Dog and hence it extremely important for Vodafone to establish an identity / a character of its own. ZooZoo is the new Brand Ambassador of Vodafone – and we are inviting it happily into our lives.
Zoozoo, I believe is an attempt towards the direction and as far as I believe, I think it’s a success. It is a treat to watch these ads. In the tense moment of IPL matches, these are some of the things that make me laugh.
Thank You Vodafone!
Cricket Alerts
Beauty Tips
Phone Back up
IPL Contest
Musical Greetings
Chota Credit
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