Vodafone – ‘Zoozoo’ series launched during IPL

These are the various ads in the ‘Zoozoo’ series of Vodafone ads launched on TV during IPL matches’09.

Zoozoo is a character introduced by Vodafone for these ‘transactional ads’ taking humour as a route to showcase various facilities which a Vodafone user can enjoy. Zoozoo is an extremely funny and adorable character. The ads make you laugh and they are a classic.

Zoozoos!!! Those cute, lively and funny characters have now become an icon for Vodafone. Fresh from the Vodafone shelf, these characters promote the telecom giant’s Value Added Services in a quirky and interesting way. – This is how ZooZoos are described on a social networking portal Facebook. You can also become a fan of ZooZoos.

The ‘Hutch Dog’ series was a brilliant advertisement but somehow it faded in the memory of consumers with the brand change of ‘Hutch’ to ‘Vodafone’. There was a series which Vodafone ran with the Dog called ‘Happy to Help’ series – which is a good to see advertisement but clearly there was no distinct establishment that the dog did to Vodafone. People still call it a Hutch Dog and hence it extremely important for Vodafone to establish an identity / a character of its own. ZooZoo is the new Brand Ambassador of Vodafone – and we are inviting it happily into our lives.

Zoozoo, I believe is an attempt towards the direction and as far as I believe, I think it’s a success. It is a treat to watch these ads. In the tense moment of IPL matches, these are some of the things that make me laugh.

Thank You Vodafone!

Cricket Alerts


Beauty Tips


Phone Back up


IPL Contest


Musical Greetings


Chota Credit